Client:
Redstring Entertainment, Inc.Scope of Project:
Character developmentDescription:
The most important step in engaging a customer is to provide a product worthy of his/her purchase. The development of a licensed property such as Inkas is the genesis for a long term engagement by the customer in building an affinity with and a loyalty to the characters. It is that bond that drives sales of merchandise, movies and television programming. SMG is currently assisting Redstring in that development.© 2010 Signature Marketing Group






